Creator sourcing
We go out and get the accounts. Outbound, not a marketplace: the creator hears from a person, and the rate is agreed before anything is briefed.
Influvera places casino and sportsbook brands with creators who already post to that audience. We find the accounts, agree the rate, brief the video and report what each one did.
Open this reel on Instagram
Reels from creators in the network, on their own accounts. Every tile opens the public post it came from, so nothing here needs to be taken on trust.
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
Open this reel on Instagram
The one that is not a category
Influvera ran Stake’s creator campaigns on Instagram for the South American region — sourcing the accounts, agreeing the rates, briefing the videos and reporting per creator.
Instagram first, because that is where this audience already is. A brand name goes on this page once a campaign has run and not before — the same rule the other half of the desk runs on, which is why one name is up there and the rest of this page talks about fields.
We go out and get the accounts. Outbound, not a marketplace: the creator hears from a person, and the rate is agreed before anything is briefed.
Gambling creative gets pulled for the wrong hook far more often than for the wrong offer. We brief the first three seconds, the on-screen wording and the disclosure, so the post is still there a week later.
Every creator posts with their own tracked code. At the end you know which account brought which signups, not just what the campaign did in total.
Four steps, and you hear from a person at each of them.
01
You tell us the brand, the markets and the window. You get a straight answer the same day on what is realistic in that window.
02
We go through the network and shortlist accounts that already post to your audience. You see handles and rates before anything is booked.
03
Creators film. We check the hook, the wording and the disclosure before it goes up, not after.
04
Live links, views and the code each creator used. One sheet, no dashboard login.
Influvera and Trevera are the same people at the same desk, and the split is deliberate: gambling and sportsbook go out under Influvera, everything else — apps, hardware, YouTube sponsorships — goes out under Trevera. One network of creators, two names, so a brand manager always talks to the side that knows the category.
Three things get you a straight answer the same day: the brand, the markets you want live, and the window.
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